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3. Programme

Day 1 (10/06/2015): IP Basics

09:00 ‐ 09:15      
Welcome, registration and documentation.
09:15 ‐
09:45
Introduction.
09:45 ‐
11:00
Part 1: Basics of patents and patentability
Introduction to IP, novelty, invention, industrial applicability, differences between the US and Europe, advantages and disadvantages of patenting.
11:00 ‐
11:15
Coffee break and networking.
11:15 ‐
13:00
Part 2: How to draft a patent and patent infringement
Patent drafting: claims, description, figures. Direct infringement, contributory infringement, doctrine of equivalents, territoriality.
13:00 ‐
14:00
Lunch.
14:00 ‐
15:30
Part 3: Practical case
15:30 ‐
16:00
Coffee break and case resolution.
16:00 ‐
17:30
Part 4: Solution and conclusions
17:30 ‐
18:00
Questionnaire.
18:00 ‐
19:30
Social event: cheese and wine at the UPC.


Day 2 (11/06/2015): Competitive Intelligence

09:00 ‐ 11:00           
Part 1: Introduction to competitive intelligence
Introduction to competitive intelligence and related strategic tools: technology scouting, roadmapping, foresight.
11:00 ‐
11:15
Coffee break and networking.
11:15 ‐
13:00
Part 2: Search and analysis, applications and mappings
Identifying and selecting information sources, data collection from databases, patents as a source of information, patents as competitive intelligence tools, patent data and text mining, internet search and monitoring, monitoring platforms. Technology landscaping. Applications: use cases (trends and emerging technologies, competitor profiling and monitoring, technology assessment, etc.).
13:00 ‐
14:00
Lunch.
14:00 ‐
15:30
Part 3: Practical case
15:30 ‐
16:00
Coffee break and case resolution.
16:00 ‐
17:30
Part 4: Solution and conclusions
17:30 ‐
18:00
Questionnaire.
20:00 ‐
23:00
Social event: dinner in the city centre.


Day 3 (12/06/2015): Effective Exploitation of Patents

09:00 ‐
11:00                            
Part 1: IP business strategy
Valorisation chain. Road to market. To patent / not to patent. Licensing vs spinning out. Market orientation. Licensing, licensors and licensees, preparing the agreement, clauses, royalties and rates.
11:00 ‐
11:15
Coffee break and networking.
11:15 ‐
13:00
Part 2: IP promotion
Patent portfolio, technology description, tools: leaflets, marketplaces, trade fairs, brokerage events. Resources: brokers and others.
13:00 ‐
13:30
Questionnaire.
13.30 -
14.00
Wrap-Up and conclusions